Dr. Donna Jubin: Igniting Passion and Perseverance in Entrepreneurship

Ever wondered how a fierce determination and a dream can reshape not just a life, but an entire industry? Dr. Donna Jubin's inspiring path from a child dreamer to a trailblazing pioneer in cosmetic and laser medicine is a masterclass in the power of passion and perseverance. She joins us to reveal her transformation from a young medical enthusiast to an influential entrepreneur, detailing the thrill of opening her own clinic. Donna's candid story is a clarion call to all women, demonstrating the true essence of empowerment and the joy of discovering one's ikigai.

This episode is a treasure trove of wisdom on teamwork and leadership, as Donna delves into the philosophy that values every team member's contribution. From the person who greets you at the door to the one ensuring the clinic's cleanliness, each plays a pivotal role in sculpting the client experience and the collective success of the business. We get an inside look at how applying personality frameworks like Myers-Briggs can amplify team dynamics and customer interactions, making the workplace a hub of positivity and productivity.

Finally, we navigate the ebbs and flows of Donna's entrepreneurial journey, from her strategic decision to open the clinic to her poignant account of partnering with MedSpa Partners. Her insight is a guiding light on navigating personal and professional transitions, emphasizing the empowerment of women, the evolution of marketing strategy, and the importance of gratitude and self-improvement. Through Donna's reflections, we're reminded that every step, every challenge, and every victory is integral to the journey of success.

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Chapters

• 0:40 Empowering Women in Healthcare and Business
• 11:25 Teamwork and Leadership in Business
• 24:54 Entrepreneurial Journey and Business Transition
• 34:26 Moving on and Giving Back

Transcript

Shauna Foster: 0:41

Winning will help you learn the hard lessons the easy way, with guidance from celebrated entrepreneurs and business leaders. It's fun, it's informative, it's Winning.

Mackenzie Kilshaw: 0:53

Hello, welcome to Winning. I'm your host, Mackenzie Kilshaw, and today's guest is Dr Donna Jubin. Hi, Donna, how are you today? I'm excellent. How are you? I'm so good. I'm so happy to have you on. If you don't know who Dr Donna Jubin is, a doctor, of course. She graduated from the University of Saskatchewan College of Medicine in 1993. And she had a very busy and successful family practice in Saskatoon. In 2008, she opened her first laser clinic and she spent lots of times visiting clinics and colleagues across North America to get training and expertise. She is the director and founder of Bella Sante MD Cosmetics and Laser Clinic in Saskatoon, which has been in operation for over 15 years, and we're going to talk a lot today about your career and kind of where you started and where you've gone, but do you want to give the audience a little bit more about who you

Donna Jubin: 1:55

Well, I'll give kind of a bare bones but from the beginning, because it helps understand where I'm at now. So you know, grew up in kind of a standard family mom, dad and grew up as and even as a young girl, I always wanted to be a doctor. So you know, when people ask kids what are you going to be when you grow up, and I used to always say doctor, and people would say, oh, is your dad a doctor? It's like no.

Donna Jubin: 2:25

And I don't even know exactly what that drive was. But, yeah, I, I've always wanted to be a doctor. So when I got into medicine, um, I felt very, very lucky and privileged to be able to study medicine, had a very wonderful, um, family practice, did lots of obstetrics, of course, being a female. Naturally women, you know, were attracted to having a female physician because it's a very vulnerable position to be in when you're, you know, having to see your physician either. You know emotionally, physically, all of those things. So became very close to women and understood different types of women, different women's issues through the practice of medicine. And so it became a natural progression when, in close to 2008, after I'd had my fourth child, became almost impossible to practice medicine in the way that it was kind of required at that time of being on call, demanding hours. So I still really wanted to empower women and do something in that field.

Donna Jubin: 3:36

And at that time cosmetic and laser medicine was not a field, it was very niche and very off-label. So some people that I had met through some conferences I flew to Vancouver, flew to Calgary. I had to do kind of private training with people that would take me under their wing and became very, very interested in cosmetic and laser medicine. And you know, you know one thing, I think our listeners, you know, if you're, if you have an entrepreneur spirit, if you have a dream, you have a drive for something, there's always going to be naysayers and you know, you have to brush that off.

Donna Jubin: 4:19

If you believe in yourself and you really have a vision and which I did at the time time I could see the future with this, that this was going to be something wonderful for not just women, but at that time, it was mostly women that I was concerned about. You know, with laser medicine helping with scarring and rejuvenation, it wasn't about anti aging, it was about being the best person that you could be, and as women, we can all relate to that. I mean, you do feel better when you look better, and it's not about cosmetic or looking like one particular thing, it's about being your best version of yourself. So, um, yeah, I had naysayers, you know I mean, but I had naysayers even going into medicine. Oh, you're a girl, are you sure you want to do that? So, yeah, I had naysayers, you know I mean, but I had naysayers even going into medicine. Oh, you're a girl, are you sure you want to do that? Aren't you going to? Because I'm old right? So, back in the day, don't you want to get married and have children? Yes, I want to do all of that, but why can't I do it all so and you know, and then once I got into medicine, it was you know you shouldn't be even thinking about starting a separate business. You're, you're already secure, you're successful. And you know, I don't think there's very many books or history written on women that are just mediocre, like there just isn't. You have to take some risks, you have to follow your heart, and that's what inspires other people to follow their passions as well.

Donna Jubin: 5:55

And then it was right around that time as well that I'm kind of into a little bit of Japanese philosophies, but ikigai, which is a Japanese philosophy of when your passion and what your skill set is and what the world needs or will pay for, all intersect. That's when you get , and that is what I felt happened to me. I love taking care of women and I had a huge base of women that all I knew and that trusted me. I am an artist also. I do art on the side, but I also understood medicine so it could be safely done and there was a huge demand for it. People were really wondering, like, is this just for Hollywood, doing this little bit of Botox or doing laser or getting rid of sunspots? And it's like no, this isn't for Hollywood and it's very affordable and very doable. So, anyway that that that collision happened in my life and, and um, I feel very grateful again that I followed my heart and did not listen to the naysayers Um, some of it, I would say I literally bushwhacked my way.

Donna Jubin: 6:59

Um, you know, once, once you're, once you're through and it looks like you have a you know the golden pathway all set down or the bricks are all looking nice, you've done this nice pathway. When you look back, it can look that way to others. But there was definitely times I didn't know what the answer was. So you just got up in the morning, you take a step ahead and you do the best with the knowledge you have at the time. If it's not working, you change gears or change direction, and so this has been a huge educational experience for me and for my staff as well that have been with me for the last 20 years. It's been an amazing journey. Honestly, a journey is a really good term for where this business, where it started and where it is, and, like I say, some where it is and, like I say, some of it was on paths unknown, and some of it was, you know, following advice from others.

Mackenzie Kilshaw: 7:52

So, yeah, I love that. The beginning there when you said there's always going to be naysayers, and it's true, and every person that I talked to why would you whether for yourself, I mean you had a thriving practice you're a doctor why would you leave that to go do something else that you don't know if it's going to work, you don't know how much money you're going to make. They're like why would you do that? And I don't think they understand that passion or that dream that's in you to do something else. And, like you said, confidence in women right, it wasn't about just getting Botox to look better. It's about making women feel better and helping them on their journey, and I think that's really a thing that we forget about is you're taking that leap, right? You're taking that leap from what you know to that unknown, and that can be scary, but it's also really exciting, isn't it?

Donna Jubin: 8:49

It is yes, and you know, I guess you know, when you're the face of the business, I get to be kind of the leader of the band. You know, you're the one that gets your photo taken, you're the one that gets the press, but truly, um, any leader of the band that's smart realizes that they do not exist, um, without their band members and their support crew. And that is my amazing staff and the people, um that are that have been in my life, that we've either cross-trained up, trained like that, have been in this business and been a support to me and I believed in my dream, um, and that's where you really get leverage and momentum is when you have a dream and you believe in something, when you're just yourself, you are one person. When you get a group of people that also believe, I mean I've got a skill set, um, and I've got a personality that sees life and sees things and obstacles in one way, but I've surrounded myself around people that actually see life a little differently and but still believe in my dream and support me, but will very confidently and feel confident to tell me, you know, put the hand up and go Whoa, okay, this might be doable, but have you thought about this? Let's let's talk about getting these things in place first.

Donna Jubin: 10:19

So I think also being open to having support people in your life that don't think exactly like you but still believe in the ultimate goal is really important as well, because you learn from each other and you see things differently and see obstacles and see successes in different, in different use, different measurements, I guess, or different barometers for that but at the end of the day, we all celebrate and high five each other when we reach that goal, and we've done that as a group and as a business, and that's also been an amazing empowering time for me is to see that I created something that has empowered my staff and you know to have a living wage and to have opportunities for training and to feed their mind and feed their soul, and that they also really care about taking care of our patients. So that's been also one of the keys to a successful business working mainly with women, because that's something unique to this industry is it is mostly women.

Mackenzie Kilshaw: 11:25

Yeah for sure. And your team makes all of the difference, like you said, having that support and having those people that you can rely on, but just aren't yes people, because I think sometimes people fall in that trap of their team is just people that, oh yeah, you have a great idea. Oh yeah, you should do that, oh yeah, and they just say yes to everything, which actually oftentimes does not get you ahead. Does it right?

Donna Jubin: 11:52

I would even , like sometimes we'd be out and, you know, run into one of my staff and then they would, you know, interest me. Oh, this is my boss. I say no, I work with so-and-so like we're. We work as a team. I never wanted it to be. I guess you need an org chart in the back end of a business to know who to answer to. But when we were here, if there was garbage on the floor, the garbage used to be taken out.

Donna Jubin: 12:19

Nobody is ever allowed to say in this business, that's not my job, our job. You need to have that why, or your your understanding of why you're here. And the understanding is that we are here for our patients and we're here to make it the best experience ever for them. From every touch point in the clinic. It wasn't just about a result, it's about the whole process, and that we are all responsible for that, every one of us, and so that also is something that you know. We, I think, also helped this business be successful is that we work together as women. So that that was all. It also makes working together, um enjoyable If you're working with somebody that doesn't help you or sees that you need help but walks away and says that's not my job. Um, it is our job to be human with each other and help each other.

Mackenzie Kilshaw: 13:35

Yeah, for sure, and I think that comes all back to you as the leader of the group, right, as the owner of the business and the person that founded the business. But it really comes back to your leadership and the example that you set, because if you don't act more important than the person answering the phone at the front that's greeting your patients, to the people working the laser machines and everything else right then everyone works together a lot better, for sure absolutely and truly.

Donna Jubin: 14:09

You know the, the, the girls at the front um are kind of the gatekeepers of the whole clinic. So that is truly one of the most important jobs of the. It's their first touch point for our clients and the last touch point for our clients when they leave. So very, very important um, but every I mean everybody's job is important, including the person that cleans the clinic at night. You know, like I was gonna say spotless in the morning right.

Mackenzie Kilshaw: 14:35

So, yes, it's every single person, and I agree with the customer facing people, because a lot of the times I think we forget about that customer service aspect. And whoever is answering the phone or greeting someone, or replying to an email or social media message or whatever it happens to be, that's likely the very first impression that a potential patient of yours or client has, right. So that person really having that exceptional customer service really does make a difference in your business and it's often a forgotten aspect, right, we think, oh, we need the newest technology or we need the best of this, but if the person that's talking to your clients isn't kind of on the top of their game, you might not even get to booking an appointment, right.

Donna Jubin: 15:32

Yes, well, and you know, on that note, Mackenzie we did some fine tune training. So I hired, so her name was Ildi Wiley, but she ran a company out of Toronto that was about personality inventories, so we brought her in and we did everybody. The personality inventories is based on Myers-Briggs. That was one of the best things we ever did in this clinic.

Donna Jubin: 15:59

And you know, if you've got somebody that is really smart and really dedicated, but they're an introvert, naturally they're not going to be your best person at the front desk interfacing with your customers. And you know, no matter how much training you give them, they naturally just don't. That's not their natural habitat for them to thrive in. So, and I'm a very big believer in finding people's strengths and working with their strengths instead of focusing on their weaknesses and try and change them, because that's not my job to do that and you're just going to fail and that that that person that you've hired is also going to feel like a constant failure. So, having to do those personality inventories, we actually re-org'd the business, a little bit and it gave me great insight on um for which areas of training some of the staff required, and which ones should be front facing, which ones would work best on their own, which ones to work maybe more in groups or to kind of hand the baton off or coordinate between the services.

Donna Jubin: 17:09

And so the first session was understanding ourselves. We gave it a few months, we all talked about it. Then we had her come back again, we redid it so that we could understand how to communicate better with each other based on our personality differences. And then we had to come back a third time to understand how to communicate to our patients based on when we meet them, what personality, because she did it in colors to make it easier instead of the kind of the four quadrants of Myers-Briggs.

Donna Jubin: 17:42

But you know, we at that time I still remember a patient would come in and somebody go she's very blue which then we all knew okay, she needs detail, she doesn't want hugs, she doesn't want to, she needs details. Or somebody oh, she's very red. Okay, be quick, give her the information she wants in and out, like we. That it was a form of communication with our team. That, um, I would highly suggest that to anybody that's having problems with if they've got good people but they're having problems with communication or communication breakdown. Um, that was, that was a game changer for us. It took us to a whole other level as a team.

Mackenzie Kilshaw: 18:21

Yeah, that's fantastic. And having a consultant or someone come in like that like you say, that's from outside of your organization to work on that training. And I think you said something that I agree with too is really having the right person in the right position right, it's not trying to push someone into a role just because you need that role filled. It's really making sure that the person that's in that role is the right person.

Donna Jubin: 18:49

Having the extroverts at the front that's so important, yeah, and then and they get energized by that you put an introvert at the front. They go home exhausted. They're exhausted by dealing with all these people. So, and you know that's that's another point I want to make is that you know, I feel that you know, our society now. A lot of people just work to for a paycheck and that makes me really, really sad. That makes me really sad. You know you work eight or 10 hour. You're gone for 10 hours of your day to maybe enjoy three or four with your family, but that you, the majority of your day, is something that actually drains you. That makes me again. It's, it's not healthy and I think, um, if you can have a job where you feel joy and you feel appreciated, you enjoy the other part of your life even more.

Mackenzie Kilshaw: 19:43

Oh for sure, yeah, and all the things that we're facing in today's world stress and mental health and kind of a lack of physical movement and all of those things. If you aren't happy in your job things. If you aren't happy in your job, like you say, you spend like half of your day, or more even, at your place of work. If you're not happy there, all those other things get affected, including your family and your relationships and all of that yeah yeah, for sure we've all been there.

Donna Jubin: 20:15

Yeah, I mean, we've all been there, I. I think it's recognizing that, taking that step back and saying I'm going to change gears here to you know, reconfigure my you, you can't keep. You can't keep changing all the time either, like you need to kind of find a landing pad, regain your strength and then go again. And that I think it's just the nature of an entrepreneur, is you're never done like because people ask me now oh so are you, when are you going to retire? When it was like, why would I retire? I love what I do like, I love what I do. I just you know so. And again, it's that false expectation from society that you're going to work a job you hate just so you can retire when you're old to do what it doesn't make any sense to me.

Mackenzie Kilshaw: 21:18

I agree, I totally agree. I want to backtrack a little bit to before you opened your business, because when I was reading your bio and you're a physician, you're doing obstetrics. So if you're delivering babies you're going all times of day. It's not like you're working nine to five. You have four children. How do you balance that? I know balance is a crazy word, because I don't think there's an actual balance, but how did you make sure that you still had time for your family but you were still successful with your career?

Donna Jubin: 21:52

That's a great question. Early on I realized that's I mean, that's a great question I am. Early on I realized that I couldn't do it all myself and was humble enough to say I need help. So I was lucky enough to have my mom lives in Saskatoon and she is very supportive so she helped out, um with some of that, like when the with the kids and having to drive them, a little bit like if I got called to a delivery. And then I also had um, an amazing uh woman that I had hired that helped with kind of domestic as a full-time person in the home and again she became part of our family, the home, and again she became part of our family. Very wonderful person. But then when I was home I could be like fully present with my children.

Mackenzie Kilshaw: 22:46

Yeah, yeah, I think it's so important. Like you don't want to be doing laundry or cleaning your house, you want to spend the time with your kids.

Donna Jubin: 22:55

Yeah, and I mean I don't mind doing laundry or cleaning my house. But my priority when the kids were younger was that you know, let's go for a walk, let's go to the park, let's do your homework to be able to be the parent helper at school and that's the other thing being an entrepreneur is. You know you have that flexibility when you are your own boss that you know I could say ahead of time to whoever's booking me I want Tuesday afternoon booked off, I'll come in on Wednesday, I'll stay an extra couple hours on Wednesday, whatever it is like. You have that leeway to to organize your own life for things that you prioritize.

Mackenzie Kilshaw: 23:35

Yeah for sure. And then, coming into 2008, when you started the clinic, how did you, like lots of people talk about it? Was a gut feeling or I just knew. But how did you know it was the right time? Because you were really were person in Saskatoon doing most of what you did. So what made you take that leap? Because I've been there, I was an entrepreneur, left a full-time job to take that risk of becoming a business owner. And how did you know?

Donna Jubin: 24:16

Well, and I guess the only explanation I can give is that I just trusted that I thought this was going to be, you know, something that was going to be important and was going to be bigger. I could feel it because I was really interested in it personally, like I was very interested in it and I was the right age to like I was, I guess, so in 2008,. So I would have been like in my early 40s, so it was right at that right time, right of. Okay, I'm that person and I've got all these patients that are. So I transitioned it where I was doing half time, uh, for about six months, where I was doing half time. I'll call it cosmetic laser medicine, but except also do medical Botox for migraine headaches, hyperhidrosis, like so there's lots of medical implications as well for these uses.

Donna Jubin: 25:16

And then it was just. It became quickly apparent like the business just grew like unbelievably. It was so fast. It was like, oh my gosh, I went into this like be a little bit more nine to five, be at home more, um, not be on call. And now I'm actually busier than I've ever been in my life because I still have part of my family practice and I've got this. So at that time I was really lucky there was um a doctor that was graduating and was accepting patients, so I handed off the rest of that part of my practice off to her so my patients had a place to go and then just went full time and then it just it just continued to kind of snowball from there, yeah.

Donna Jubin: 25:58

I always had the, the safety net also. If it hadn't worked out, I could have gone back to being a family physician. Yeah, that's true. I did have that safety net. I didn't think I would need to do that, but that was there in case. So again, psychologically, sometimes having that safety net gives you more confidence to move forward, knowing that all isn't going to be lost. There is another plan B.

Mackenzie Kilshaw: 26:27

Yeah, that's how I felt too. I mean, I wasn't a physician, but I thought I owned a clothing store in Saskatoon. Most of our listeners know I had Two Fifty Two Boutique. But I thought, well, I guess if I fail I just go get another job, like it's not the end of the world, right? And we all fail. Also, if anyone thinks that entrepreneurs don't fail, there's a million failures that no one even knows about. That happen because we just work through them, right, you figure it out or you move on to the next thing. But there's always that move to the next thing, right.

Donna Jubin: 27:03

Yes, and it's not a failure. I think and I'm not trying to correct you because I mean that is the correct word to use, but it's an education.

Donna Jubin: 27:12

And as long as you don't keep making that same mistake over and, over and over again, then it's a failure. But if you've done the best with the knowledge you have and it didn't work out now, you know not to do that again. So, and unless you have a mentor, you know telling you. But even then, like a lot of the things that entrepreneurs do have never been done before. So you know we're paving the way for the next person, which I mean in my industry. Now there's so many pop-up clinics. I mean it's very mainstream.

Donna Jubin: 27:47

You know botox and filler are very commoditized now, um. So I mean it's very the the um barriers to entry are very low now to get into this industry. I mean someone can take a weekend course and hang a shingle and say that they're an injector. You know when, back, you know 20 years ago, when I started, I mean it was we learned one thing, mastered it, went and learned another thing, and you know I saved up my money till I could afford a laser and then bought it and then we would use that and then, as we, as you know, we built up a bit more, we would find what's the next technology that we could use in this clinic. So you know it was. We all learned together as we went and so, yeah, I'd say there's, if you meet an entrepreneur, that's actually done. Well, they do actually have a lot of knowledge to give you of things not to do, because they've made those mistakes.

Mackenzie Kilshaw: 28:43

I'm one of them. I have a list of things, but I agree with you. To me, they're learning experiences and that's how we learn. If everything we did worked out well, we'd never learn anything, right? We would just keep doing the same thing over and over again and there wouldn't be any growth or change or anything. It would just be the same, right.

Donna Jubin: 29:02

That's, there wouldn't be any growth or change or anything, it would just be the same.

Mackenzie Kilshaw: 29:03

Right yeah, success makes a horrible teacher. That's a great quote. I'll actually probably use that in something. You're talking okay, transition, so you go from family with physician to open your clinic and in 2020, you actually sold your business and became a partner. So what happened there, I guess? So what prompted you or what was the catalyst for that?

Donna Jubin: 29:33

Well, again, looking at the writing on the wall and watching what was happening in our industry, there truly was starting to be a lot of pop-ups. There's an amalgamation of some of the bigger clinics the derm clinics, the plastic surgeons amalgamating and being able to purchase again some of the commodities like Botox, filler lasers at a reduced price because of the bulk. So I saw that that's what was happening, the trend, and so, again, I was one of the first well, actually, it was the third one in Canada to join MedSpa partners and partner with them. Now they have over 30 clinics over Canada and the US. They're the largest amalgamation of MedSpas and cosmetic clinics. So I just I saw it as at the point of growth that I was at my business. I either needed to do something like that or hire like a full time marketing person you know another HR person like we were at that precipice of I either need to get more supports in place to continue to grow or stay exactly the way I am, which is a hard thing for an entrepreneur or join somebody else that I actually really love the direction they're going in, which is what happened with med smallall Partners.

Donna Jubin: 31:01

When I met with their team, I knew that we were very aligned in our vision of patient first, safety first. It needed to be medically directed. At the end of the day. It's about that over just the bottom line, and it's been great. I mean, some of the things that were keep you up at night, which I'm not sure for you if you have any support staff, but you know, it really is HR issues, accounting, admin things, ordering, hiring, firing that keep you up at night and that keep you away from what your passion is, and I was finding I was spending more time on that and I don't want it to be so joining with with MedSpa has been a really great move for me and for this team.

Donna Jubin: 31:58

So, yeah, I'm, but it was. I actually had somebody warn me that you know there's going to be be a process like you go from being kind of the woman to part of like a smaller piece, and so it was humbling, um and. But I'm still medical director and have, uh, still am enjoying that and with um directing the team here and overseeing the medical directive here at the clinic, and I'm also learning. I feel like it's feeding me a little bit. There's medical directors Shannon Humphreys, Mark Lupin, you know from BC. Shinu Bae, from Florida, did a presentation last night on a podcast and I was very inspired by that. So you know, I'm feeling again that I'm with people that have a similar vision, but they're inspiring me, so that's a good place to be.

Mackenzie Kilshaw: 32:53

For sure. Was it challenging. You said going from like the woman to, I don't want to say, just a woman because you're still obviously but that must have been hard right it is.

Donna Jubin: 33:06

And you know, I think there's actually a really big opportunity for someone to start a business, because there's a lot of us that are, you know, the baby boomer age or you know, late millennial, that are going through this, where we're choosing to sell businesses because it makes it's the right time or it's um, and there should be a business set up to help people process and go through this because, again, human behavior is pretty predictable, um, and you know, we like to think we're all unique, but some of our reactions to things that are very similar, we have similar reactions and how having somebody help you work through that, I think would help quicken that process.

Mackenzie Kilshaw: 33:59

I mean, I know COVID was just such a crazy time, but there's so many things in our environment now that really change our businesses very fast. Like you said, buying power right like if other clinics are amalgamating and they can buy, let's say, botox for a lot less and you have to charge more, you might lose clients for that right. So there's things that are out of our control. For me, I sold my business, but it was because I got married and I moved to a different city where my husband's stepson lived. So not truly the environment, but it was during COVID and everything else, and just at that time it was just the right thing. And I feel like for you too, that was very similar. It was the right thing. But it's hard. It's hard. It's part of your identity, right of who you are, and that's really a hard thing to let go of.

Donna Jubin: 34:55

Um, it it is. But I also know that you know I'm not done yet and I feel that now, this next stage of my life, you know I'm in a position in life where I now get to work and I don't need money. So that's not even a consider, that's not really a consideration. It's about what do I just want to do? And so I think you know I've been contemplating this, but and I it's not formulated completely, but you know, I really think my next stage is going to be helping marginalized women get into business.

Donna Jubin: 35:35

You know I had there's so many steps along the way where things could have gone wrong or I, you know, know, could have slid off the path, and it would have never gotten to where this is. And there is such a sense of freedom as a woman when you own your own life and you do not rely on anybody financially, um, for yourself, for your children, um, for just for your number one, for yourself. What I think as a woman, if you have children or fur pets or fur babies, you do want that freedom, and there's something really beautiful about making decisions that aren't financially influenced.

Mackenzie Kilshaw: 36:14

Oh for sure, and I love, too, that part of your journey, or your next step is sharing all of this knowledge and all of these lessons that you've learned with other women that can help them right on their journey, and I think that's very like to me. It's seems like a very natural progression for you and it's kind of the right thing to do, right, helping other people be successful and having a life that they love and a career that they love.

Donna Jubin: 36:43

So I think that's awesome and living it every day. Yeah, finding their ikigai.

Mackenzie Kilshaw: 36:48

Yeah, exactly, I love it. Do you have a most important lesson that you've learned that you would share?

Donna Jubin: 36:57

I would say the most important lesson would be to surround yourself with, and only take advice from people whose lives that you would want to live, and I can't stress enough about the power of positivity, yes, you know to have a positive attitude and to find the good. So you know, one of the things if I ever find myself feeling a little off or like, and even when I'm not, I'm feeling good, I, when I first thing, when I wake up in the morning, I like to set my day and I think of three things I'm grateful for. Um, and then, even if I didn't do it right when I woke up, because something crazy happened to get the morning started as I'm driving to work, I think of three things I'm grateful for. And I think, when you reset your mind, you know we, our, our brain is just another organ of our body and you know we can train it to be positive. We can train it to look at the good or we can train it to do the other to.

Donna Jubin: 38:01

You know I'm a victim. Oh, poor me. This didn't work out. And when you focus on that, that's the energy you attract into your life. So, anyway, that would be my. I always strive to be a little bit better. It doesn't. You don't have to be perfect, but every day should be a tiny bit better than you were yesterday.

Mackenzie Kilshaw: 38:20

I love that tiny steps forward, right ahead. For sure Is there anything you wish you had known, or maybe something that you could tell your younger self.

Donna Jubin: 38:35

I don't think so. I don't think so because I wouldn't be. It's kind of like that butterfly effect. You know that show that if you change any one thing, everything would be. There's so many things that could be different and I love where things are at right now and I can truly say, even through some really tough times, I still really love. I love my life and I love the people that are in it. So I don't know that I change, change too much.

Mackenzie Kilshaw: 39:03

I love that. I think it's so true because we can't, you can't look back right, you can't change it anyways. And you're right. You don't know where you'd be now if something, even that you think is insignificant, would be different. So it's great and that positive attitude. I love it. Um, I know people are going to want to learn more about you, maybe more about the clinic. Where's the best place for them to find you? Or find more information about Bella Sante?

Donna Jubin: 39:34

Well, if they just in general. I mean, we've got a website, we are on social media, which, thank goodness, we've got somebody else running now, um, because that became a job all of its own as well, that's another big thing that's changed in the last five years. Full-time job, that's a full-time job. It is a full-time job. When we first opened the business, do you know where? We advertised newspaper, yellow pages!

Mackenzie Kilshaw: 40:00

Yeah, I know people are like what is? What's a phone book?

Donna Jubin: 40:05

Exactly yeah, and so yeah, I think also, if people are interested in, specifically in the services of Bella Sante, coming in and getting a complimentary consultation and we do kind of a 360 degree consultation on patients to find out what are your concerns, what might our concerns be, um, and you know what possible treatment options are there, we write out a treatment quote etc. So that there's no sticker shock or surprises, and usually we make a plan for a patient because it's usually not a one and done. It's usually kind of a uh, it takes time to to age or for things to accumulate on our skin. It takes a little bit of time to to erase that.

Mackenzie Kilshaw: 40:51

So for sure. Well, thank you so much for being on. It was a pleasure talking to you. I will, of course, tag everything in our social media so people can find you and find your website and for everyone listening, we'll see you on the next episode. Thanks for listening to Winning. Be sure to subscribe to get all of our new episodes. If you enjoyed this episode and you'd like to help support the podcast, please share it with others, post about it on social media and leave a rating and review wherever you listen to Winning. To catch all of the latest from us, you can follow Winning Podcast on Instagram @ winning_ podcast, Facebook at Winning Podcast, and on Twitter @Winning Pod. Winning was created and is produced by me, Mackenzie Kilshaw Music, created by Summer Firby, Editing by Seth Armstrong. Special thanks to Shauna Foster for voicing our opening and, of course, a huge thank you to this episode's guest. Thanks again for listening and I'll see you on the next episode.